CFO

Krysten is the Chief Financial Officer at Formidable. She has been with the firm since its founding and has worked with its CEO, Will Brown, since 2011. Krysten has been instrumental in the growth and development of the firm, and continues to be a valuable resource for clients, advisors and staff. She enjoys the challenge of managing the firm’s finances as well as its Client Services Team.

Krysten is a registered investment advisor and has 19 years of experience in the financial services industry. She is also Life and Health insurance licensed.

She enjoys travelling, especially to locales where she can get a large dose of sand and sun. When she’s not working, she loves spending time with her family, volunteering, going to concerts, reading and trying new restaurants.

Krysten is originally from Nashville, Tennessee, but lived in Washington D.C. and Colorado before making Ohio her home.